When the cash flow dries up all is not lost. I talked recently about ‘turnover is vanity, profit is sanity but cash is king’ and listed ways to help improve cash flow, but what happens if despite your best efforts cash really starts to dwindle?
It’s an unfortunate fact of business life that cash doesn’t always flow as expected and even the best run businesses can face difficulties when customer payments slow down or there’s an unexpected down turn in trade. Regrettably we are going through a period of economic decline and the banks are reluctant to help businesses. It’s very easy for the situation to rapidly worsen to the point where you’re spending all your time just fire fighting instead of directing your business.
This is when external support can often help by dealing day-to-day with the immediate pressure on cash flow to enable you to concentrate on getting more business and turning things around.
Some years ago we were called in to assist an £8m manufacturing business which was literally about to cease trading, but with our help the business survived, went on to prosper and was recently sold to enable the founders to retire.
Poor cash flow can cripple a business but innovative and decisive management of the situation can save the day.
If you think we can help you, call me for a no-obligation chat on 07774 110788, email me or send me a tweet @Andrew_Hawkins
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